Are you tired of trying every way, the articles on google tell you to engage more traffic?
Are you stuck with a site that has a dainty audience?
Don’t worry my friend Techtra digital is at your help. Here are some of the best strategies that have proven to drive more traffic to the desired blogs.
Before I go on with tips one thing you must make sure of is that you must know the game from in and out that you are stepping in i.e. know your niche or be 100% thorough about what your blogs are gonna be about. Whichever fields that interest you whether its travel, fashion, education, sales, etc. You must not only know about that field meticulously but you should have the passion within you to continue with that field for a significant amount of time.
You must be thinking why is it so important or why am I rambling about it so much. But let me tell you my friend, digital marketing of your content is not a piece of cake these days as it was a few years back. The competition is cut-throat. There are too many fishes in the pond that drowning in the water is much much easier than keeping your content afloat in the eyes of people.
That is why if you are committed to 1 field for a particular period, it slowly and gradually gathers the attention of the audience. When you get successful in one field, then you might think of broadening and adding another field that interests you and thus attracting a wider audience base.
Here are the 10 tips that will give off a wide audience base to your blog:
1. BE CONSISTENT WITH YOUR CONTENT
Now you must have read this everywhere that be consistent, be regular. What does this mean? It not only means to write and post regularly but also to write more. Generate more and more original fresh content. When you feel the energy coming and the words are slipping right out of your fingers then don’t stop. Always keep an article reserve which has at least 10 articles present in it at all times. In this way, you would always have something to post whenever you feel there is a writer’s block.
2. PROMOTION IS THE BEST NOTION
You must have heard of the growing social media presence of people in every age group. Since your target audience is there, your business must be present there at all times. Promote your content on your social media handles, make it attractive, brief, and short for people to read easily and quickly as everyone nowadays has a very short attention span.
If still there is not much traffic to your pages, then you can use Ads as a way to get more eyeballs. Techniques like SEM and SMM help in that process. Please refer to our other article about what is SEO, SEM, and SMM?
3. INTRIGUING TITLES ARE THE BEST WAY-IN
Now you must have heard terms like long-tail keywords dominate. If not, what it means is long headings and intriguing words in it is what makes your blog unique.
See it that way, when you are a consumer looking for beds, you don’t just type beds, you either type antique beds or cheap beds or comfortable beds or purchase comfortable beds online and so on. This is why the heading of the blog which will have most resembling words in it will display at the top of the search engine page. Thus, it is one of the most effective ways to drive traffic.
4. MAKE IT LUSCIOUS AND ATTRACTIVE
Most of the people out there are living a dull and boring life. A blog with 1500 words straight up without colors and pictures is the last thing they want to read or even see.
Thus, you gotta make your website interesting. It should be filled with pictures, colors, and graphs that not only make it more attractive but also easy to read and it catches the customer’s eyes quickly.
5. USE SEO, SEM, AND SMM
Now we can’t put enough limelight on this. If you want more people reading your blogs you have to use techniques like SEO AND SEM.
Now if you don’t know what search engine optimization is then read our other article to give you an exact picture.
And then if you don’t have the time to use them in your firm we are always at your service. Techtra digital is one of the budding digital marketing agencies in many countries. Read more about us.
6. KEEPING UP WITH YOUR COMPETITORS
Now everyone will tell you to do this do that and it will work magically. But real life isn’t that easy and I and you both know that there are people above us who are more successful. We are not telling you to feel hardcore competitive.
All you have to do is keep a check on those blogs doing better that you in your niche. What is that X factor that more and more people are intrigued to read it?
Learn from the strong points of such blogs and make notes. Then while you write your piece, those notes will come in handy.
7. CONNECT WITH MORE PEOPLE ONLINE TO ATTRACT GUEST CONTRIBUTION
We all know the ultimate goal is money, so why to shy away from it. Living in the digital era has its pros and cons but one of the important pros is that you can connect with anyone anywhere.
Now, why is this important? This is because when you connect with famous personalities in your field or potential investors, they see and read your work. If they like it, they will be willing to invest in your business ultimately you will earn money.
8. LAY BEWITCHING TRAPS
Now don’t get swayed away with the heading. I am not saying you to take the help of any malpractice or some shortcut that you think will help you, because trust me there are NO shortcuts.
What I meant was every audience loves free stuff. People who are not even in your audience becomes interested in your content. I am talking about free giveaways. They are the best way to attract more audience base and to keep the attention of the current base intact.
9. GUEST BLOGGING IS ALSO EFFECTIVE
Now you would have heard people saying guest blogging doesn’t pay off. Hell, even we said, in the beginning, to be more consistent then why are we telling you to guest blog.
From time to time google rank pages have shown higher ranks are given to those who guest post. This is because they first delivered top-notch content and then when the audience got glued and were waiting for their next blog, they pitch it in. You must learn from that.
10. ENJOY THE PROCESS AND HAVE FAITH IN YOURSELF
All these 9 points above are of no use if you don’t enjoy the process of doing it or promoting it. Eventually, it will show off in your content that you don’t have the power or the zest to compete with blogs of established sites.
Just believe where your heart tells you to go and follow that and remember why you chose to blog in the first place and what was that one thing that gave you the ump you need. Then just calm your mind, relax, and do your thing. Trust me it will work out itself for the best.
